Wild Flavors Explained

Wild Flavors, Inc. (stylized as "WILD Flavors") is a manufacturer of flavors, colors, and food and beverage ingredients. Its headquarters is in Erlanger, Kentucky and the firm is affiliated with Rudolf WILD GmbH & Co. KG and Dr. Hans-Peter Wild.^[1]

Major competitors include Givaudan, Firmenich, and International Flavors and Fragrances.

In July 2014, the company announced it was being taken over by Archer Daniels Midland in a $3 billion deal. Subject to regulatory approvals, the takeover was expected to close before the end of 2014.^[2]

History

Acquisitions

• 1994 - F&C Company in Cincinnati, OH was acquired and renamed WILD Flavors Inc
• 1995 - DRI Flavors, Canada
• 1997 - La Monde Ltd in Placentia, CA
• 2008 - American Purpac Technologies in Beloit, WI
• 2014 - Archer Daniels Midland said it will buy Wild Flavors for $3 billion.^[3]

Partnerships

• 2006 - Cognis Health & Wellness^[4]
• 2007 - Diversified Natural Products^[5]
• 2009 - Sunwin International^[6]

Products

• Resolver Technology - A mix of natural flavors and flavor extracts. It neutralises undesirable off-notes of ingredients having a bitter, soapy, metallic or burning aftertaste.^[7]
• SaltTrim - Allows reducing the amount of salt in foods and beverages products without impairing the taste.^[8]
• Colors From Nature - A line of natural colors and plant extracts .^[9]

External links

• Official WILD Flavors Website

Notes and References

1. "Contact ." Wild Flavors. Retrieved on October 22, 2011. "
2. News: Food ingredients firm Wild Flavors being acquired by ADM for $3 bn. July 8, 2014. Chicago News.Net. July 14, 2014. https://web.archive.org/web/20140714170337/http://www.chicagonews.net/index.php/sid/223584361/scat/3a8a80d6f705f8cc/ht/Food-ingredients-firm-Wild-Flavors-being-acquired-by-ADM-for-3-bn. live.
3. Web site: Karp. Gregory. ADM buys ingredients company Wild Flavors for about $3 billion. July 7, 2014. Chicago Tribune. July 23, 2015. July 15, 2014. https://web.archive.org/web/20140715215202/http://www.chicagotribune.com/business/breaking/chi-adm-wild-flavors-20140707,0,1978824.story. live.
4. Web site: Cognis Bolsters Position in Food and Beverage Industry Following Major Announcements. June 25, 2006. November 24, 2009. January 4, 2010. https://web.archive.org/web/20100104113339/http://cognis.com/NR/rdonlyres/2A454D37-9A75-4A3C-8E17-F99E73CEAB03/0/060707_Key_Messages.pdf. live.
5. Web site: WILD Flavors, Inc. and Diversified Natural Products Announce Partnership to Provide the Food and Beverage Industry - OligoFlex, a Revolutionary Ingredient for Joint Health. February 22, 2008. November 24, 2009. June 2, 2008. https://web.archive.org/web/20080602095115/http://www.bevnet.com/news/2008/02-22-2008-WILD_DNP.asp. live.
6. Web site: Sunwin International and WILD Flavors, Inc. Announce Self-GRAS (Generally Recognized As Safe) Affirmation for OnlySweetTM Stevia Extracts. September 15, 2009. Marketwire.
7. Web site: Future Flavour Pathways. March 2009. November 25, 2009. November 9, 2020. https://web.archive.org/web/20201109045557/https://www.foodingredientsfirst.com. live.
8. Web site: Wild helps cut salt content and maintain taste. November 26, 2007. November 25, 2009. September 24, 2008. https://web.archive.org/web/20080924031153/http://www.foodnavigator.com/Financial-Industry/Wild-helps-cut-salt-content-and-maintain-taste. live.
9. Web site: WILD Ingredients, product concepts for healthy, natural food. November 18, 2005. November 25, 2009. December 10, 2010. https://web.archive.org/web/20101210211657/http://foodconsumer.org/7777/8888/F_eatured_P_roducts_47/Ingredients_and_product_concepts_for_healthy_and_natural_food.shtml. live.