Wet Planet Beverages, of Pittsford, New York, was the company which produces Jolt Cola, Napa Valley Soda, Thornwood Estates, Autumn Frost, and DNA. They are also a distributor for Martinelli's Sparkling Cider.
On September 28, 2009, The Jolt Company, Inc. filed Chapter 11 proceedings in the United States Bankruptcy Court in Rochester, New York and simultaneously filed a motion to permit sale of the company's assets through a court-approved sale.[1] It declared bankruptcy after failing to meet the demands from Rexam to fulfill an agreement over buying resealable cans.[2]
Eight years later, Jolt Cola returned to the market through an exclusive agreement with Dollar General Stores.[3] Wet Planet Beverages no longer owns the Jolt Cola name; the current revival is credited to Manhattan-based ECC Jolt, LLC.