Walker's Shortbread Explained

Walker's Shortbread Ltd.
Type:Private
Industry:Baked goods
Founded: in Torphins, Scotland
Founder:Joseph Walker
Location:Aberlour House
Aberlour, Scotland
Area Served:Worldwide
Revenue: (2022)[1]
Num Employees:1,400 (2023)
Products:Shortbread, biscuits, cookies, and crackers

Walker's Shortbread Ltd. (formerly Walkers) is a Scottish manufacturer of shortbread, biscuits, cookies, and crackers. The shortbread is baked in the Moray village of Aberlour, following a recipe developed by Joseph Walker in 1898.

The company is one of Scotland's biggest exporters of food,[2] [3] and employs over 1,200 people.[4] It is sold in tartan packaging all over the world.[5]

History

The business was founded by Joseph Walker in the village of Aberlour, Speyside, in 1898. It quickly started producing shortbread.[6] During the 1930s, two of Walkers' sons – James and Joseph – joined the family business. By 1936 they had purchased a van to allow for delivery of Walker's products outside of the local area. Joseph Walker, the founder, died in 1954 and passed the company to his children. By 1961, all three of James Walkers' children were also working for the firm. By 1970, the company had expanded to almost 100 employees, 14 vans, and two additional shops in the nearby towns of Elgin and Grantown-on-Spey. It had also expanded its baking operations in the store and its products could be found in British fine food stores. During the 1970s, the company would begin exporting to over 60 countries and by 1975 the company had opened its own factory.[7]

The company started producing oaten biscuits for Duchy Originals in 1992, having been approached the previous year.[8]

The profits of Walker's Shortbread, which is also still owned and managed by the Walker family,[9] were diminished by a global increase in the price of butter in 2018 by around 50%[10] due to supply shortages and demand increases, resulting in the company seeing a 60% drop in operating profit.[11]

The company rebranded, in 2020, changing its name to Walker's Shortbread Ltd.[12] It announced it was exploring how to create a vegan version of the butter-based biscuit in 2024.[13]

Locations

Walker's Shortbread have their headquarters at Aberlour House in Aberlour and have a production site in Elgin.[14]

See also

External links

Notes and References

  1. Web site: Sir Jim Walker: 'Product and People' at heart of £164 million family shortbread business . 19 December 2023 . . Saunderson . Chris.
  2. News: Iconic shortbread maker Walker's slims product range and pays back £1.3m to government . Scott . Reid . . 7 October 2020 . 3 December 2023.
  3. News: Complaints over Walkers' shortbread sold under a Union Flag . Martin . Williams . . Glasgow . 3 December 2023.
  4. News: Profits plunge at Walker's Shortbread takes shine off higher sales . Alex . Banks . . 3 October 2023 . 3 December 2023.
  5. News: All you need to know about Walker's Shortbread . Maddy . Searle . . 6 October 2017 . 18 October 2021.
  6. Book: Kay, Emma . A History of British Baking: From Blood Bread to Bake-off . Pen & Sword . 2020 . 113–114.
  7. "Walker's History and Heritage." Walker's Shortbread. Available online, accessed 17 September 2024.
  8. Book: McCrea, Diane . The Handbook of Organic and Fair Trade Food Marketing . 2007 . . Oxford . 9780470996089 . 176–180.
  9. News: Bindrim . Kira . Walkers Shortbread names new CEO . 8 June 2015 . NewYorkBusiness.com . Crain Communications . 2 July 2007 . https://web.archive.org/web/20070927070227/http://newyorkbusiness.com/apps/pbcs.dll/article?AID=%2F20070702%2FFREE%2F70702015%2F-1%2Frss01&rssfeed=rss01 . 27 September 2007 . live.
  10. Web site: The butter market is going crazy . Oscar . Williams-Grut . . 26 March 2019.
  11. News: Shortbread firm hit by butter price surge . 18 July 2018 . . 26 March 2019.
  12. News: Symon . Ken . Walker's Shortbread returns furlough payments as it reports increased turnover and marginally reduced profits . 3 September 2021 . . Insider Publications . 7 October 2020.
  13. News: Woolfson . Daniel . 3 March 2023 . Royal shortbread maker poised to go vegan . . 1 April 2023 . 0307-1235.
  14. Web site: History & Heritage . 2023 . WalkersShortbread.com . 3 December 2023.