Merrithew International Explained

Type:Incorporate
Foundation:Toronto, Ontario, Canada
Location City:Toronto, Ontario
Location Country:Canada
Area Served:Worldwide
Key People:Lindsay G. Merrithew, Co-Founder, President, and CEO, Moira Merrithew, Co-Founder and Executive Director of Education
Parent:Merrithew

Merrithew International Inc. is a health and fitness company that specializes in the Pilates method of exercise by offering Pilates-focused education, as well as manufacturing and selling Pilates-focused equipment. The company was founded in 1988[1] by entrepreneur and actor, Lindsay Merrithew,[2] and Moira Merrithew.[3]  

By 1991, the company’s first Stott Pilates studio was opened in Toronto, Canada. Later they established a manufacturing division to produce Pilates equipment and opened an educational division to train and certify instructors. The company started producing educational videos and created training centers worldwide.[4] In 2022, private equity fund Onex Corporation purchased a majority stake in Merrithew International.[5] [6]

History

Moira had been a dancer with the Bermuda Ballet,[7] [8] and principal dancer with the City Ballet of Toronto and the Atlantic Ballet Company, but had to retire when she was 24 due to chronic foot injuries stemming from her having broken her foot as a child.[9] She was advised to explore Pilates by people at the Dancer Transition Resource Centre in Toronto, and she went to New York City to study with Romana Kryzanowska, a disciple of Joseph Pilates.[9] [10] By that time she had met Lindsay Merrithew, who was working in New York at the time.[9] Lindsay received his business degree from Dalhousie University and then went on train as an actor at The Juilliard School in the drama department, Group 14.[9] [11]

In her own Pilates training and work, Moira found that there was not emphasis on establishing and strengthening a neutral spine posture, and also found that traditional Pilates didn't follow the sequence of exercises that had evolved in the field of dance, and she developed a version of Pilates that came to carry her maiden name as its brand.[9] [12] [13]

The two of them moved back to Toronto in 1987, and in 1988 they opened a Pilates studio in their apartment and worked other jobs to make ends meet.[9] Their business received a celebrity boost when Karen Kain, a principal dancer with the National Ballet of Canada started to take classes in their apartment; they managed to get the press to cover this, with Kain's help, and the business began to grow, allowing them to move to a studio.[9] Lindsay had secured a small research grant from the National Research Council which allowed for their first patented aluminum Reformer to be built and tested for commercial use.[14] As the company developed, in general Moira handled the training and program development, and Lindsay developed their proprietary line of equipment and also handled the business matters along with the sales and marketing.[9] [14]

Training

Training became an important element of the business model from the beginning, as they eventually had to train more instructors for the studio, and they eventually created a training and certification program.[9] For an instructor or instructor trainer to maintain Stott Pilates certification, he or she must attend a minimum number of courses and workshops each year; thereby keeping current with the method.[15] [16] Many Stott Pilates courses and workshops are part of the Continuing Education Credit (CEC) programme, and many of them are also recognized by outside organizations, including the American Council on Exercise (ACE).[17]

In the mid-1990s, the company started to publish videos[18] and DVDs of most of its programs,[19] and in several languages. Publishing DVDs increased the awareness of the Stott Pilates method.[20]

Technique and method

Stott Pilates is distinct from classical Pilates because of its integration of principles of exercise science, fascial fitness, and spinal rehabilitation. It is utilized as a regular mind-body intervention, as well as in rehabilitation and post-rehabilitation settings, by prenatal individuals, athletes, and more.[21] Each class begins with a warm-up aimed at aligning the body and reducing tension in the neck and back. This method incorporates additional tools, such as stability balls, foam rollers, and BOSU balls for balance training.[22]  Unlike classical Pilates, which emphasizes pressing the lower spine into the floor, Stott Pilates maintains the natural curve of the lower spine.[23] [24] [25]

The Stott Pilates method focuses on optimizing neuromuscular performance by emphasizing core stability and balancing muscle strength with flexibility. It incorporates five biomechanical principles: proper breathing to enhance oxygenation and muscle support; pelvic placement to stabilize the pelvis and lumbar spine; rib cage alignment to maintain proper thoracic positioning; scapular movement and stabilization to prevent neck and shoulder strain; and correct head and cervical spine positioning to avoid tension.[26] [27]

Operations

Headquartered in Toronto, Canada, Merrithew International Inc. provides a curriculum of education and certification programs that includes Stott Pilates, the company’s premier brand, Zenga, Core, and Total Barre, among others.  The primary audience for these programs are personal trainers and fitness instructors who want to be able to provide more in-depth Pilates instruction to their students.[28] Since the company’s inception, Merrithew International has created training centers both within and outside of Canada.[29] The company also operates a corporate training center in Toronto.[30]

In addition to its curriculum of education programs, Merrithew International is a manufacturer and retailer of a range of Pilates equipment, such as its line of Pilates Reformers and Rehab Reformers and its stability barres and chairs.[31] [32] [33] [34]

In 2022, private equity fund Onex Corporation purchased a majority stake in Merrithew International.[35]  In 2023, the company released a set of musical albums that can be listened to along with its fitness programs.[36]

External links

Notes and References

  1. Web site: Dorbian . Iris . 2022-02-18 . ONCAP takes majority interest in Merrithew International . 2024-10-21 . PE Hub . en-US.
  2. News: 2016-06-17 . Skylight tells the tale of secrets, love and politics in England . 2024-10-21 . The Globe and Mail . en-CA.
  3. Web site: Stockwatch . 2024-10-21 . www.stockwatch.com.
  4. Web site: Merrithew Training Centres . 2024-10-21 . F1 RECREATION . en-US.
  5. Web site: Dorbian . Iris . 2022-02-18 . ONCAP takes majority interest in Merrithew International . 2024-10-21 . PE Hub . en-US.
  6. Web site: 2022-02-17 . ONCAP partners with Merrithew - Canadian ManufacturingCanadian Manufacturing . 2024-10-21 . www.canadianmanufacturing.com . en-US.
  7. Web site: History . Bermuda Civic Ballet . 8 July 2013.
  8. Web site: 2018-02-24 . History . 2024-10-21 . https://web.archive.org/web/20180224232656/http://www.bermudacivicballet.bm/history . 2018-02-24 .
  9. News: O’Connor. Anne Marie. A Complementary Couple. Pilates Style. July–August 2013. https://web.archive.org/web/20130916093238/https://www.pilatesstyle.com/2013/articles/a-complementary-couple. 16 September 2013.
  10. Book: Lawrence, Debbie . Pilates Method: An integrative approach to teaching . 2015-08-27 . Bloomsbury Publishing . 978-1-4081-9548-2 . en.
  11. News: Monroe. Mary. Moira and Lindsay G. Merrithew. Ideafit. February 1, 2008. en.
  12. Web site: Mercer. Lisa. Stott Pilates and the Spine. LiveStrong.com. 10 July 2013.
  13. Web site: Mercer. Lisa. What is the difference between Pilates and Stott Pilates. LiveStrong.com. 10 July 2013.
  14. News: Watson. Thomas. Power couple: Moira Merrithew and Lindsay Merrithew are striking it rich with the hot exercise trend called Pilates, but managing their company's explosive growth might be a stretch. https://web.archive.org/web/20140730025936/http://business.highbeam.com/5274/article-1G1-84600658/power-couple-moira-and-lindsay-merrithew. dead. July 30, 2014. Canadian Business. April 1, 2002.
  15. Web site: Binnendyk. Christine. Stott Pilates Certification. LiveStrong.com. 10 July 2013.
  16. Web site: Arnett. Alison. As millions throng to Pilates classes, questions emerge over certification for teachers. Stretched to the max. The Boston Globe. 10 July 2013.
  17. Web site: ACE-Approved Providers. Advanced Course Search Results. American Council on Exercise. 10 July 2013.
  18. Book: Beale, Lucy. The Complete Idiot's Guide to Healthy Weight Loss. 2005. Alpha Books, Penguin Group. New York City. 1-4362-9402-9. 354. registration. Moira Stott..
  19. Web site: Buying a Home Exercise Video or DVD. Does the instructor have a good reputation?. Windsor-Essex County Health Unit. 10 July 2013.
  20. Web site: Bergen. Teresa. IDEA World Fitness Convention Includes MindBody Crowd. Yogi Times. 13 July 2012 . 10 July 2013.
  21. Stieglitz . Dana Duval . Vinson . David R. . Hampton . Michelle De Coux . 2016-01-01 . Equipment-based Pilates reduces work-related chronic low back pain and disability: A pilot study . Journal of Bodywork and Movement Therapies . 20 . 1 . 74–82 . 10.1016/j.jbmt.2015.06.006 . 26891640 . 1360-8592.
  22. Web site: Which of These 6 Types of Pilates Is Right for You? . 2024-10-21 . Livestrong.com . en.
  23. Web site: Diehl . Marci . From showgirl to Rockette to Pilates teacher in Victor . 2024-10-21 . USA TODAY . en-US.
  24. Web site: Tawa . Renee . 2003-09-08 . On half a ball, a full ab workout . 2024-10-21 . Los Angeles Times . en-US.
  25. News: Johnstone . Nick . 2004-08-24 . Blue notes . 2024-10-21 . The Guardian . en-GB . 0261-3077.
  26. Web site: STOTT PILATES Basics: Pelvic Placement Merrithew® . 2024-10-21 . www.merrithew.com . en.
  27. Book: Schleip . Robert . Fascia in Sport and Movement, Second edition . Wilke . Jan . Baker . Amanda . 2021-03-30 . Jessica Kingsley Publishers . 978-1-912085-78-1 . en.
  28. Web site: Inc . Primer Media . Mindful Movement Asia Pilates in Makati: The Only Pure Stott Pilates and Rehab Studio in the Philippines . 2024-10-21 . Study . en.
  29. Web site: Merrithew Training Centres . 2024-10-21 . F1 RECREATION . en-US.
  30. Web site: Services . Hannah Zedaker SHSU Media . 2016-01-26 . Pilates class to bring community, students together . 2024-10-21 . Itemonline.com . en.
  31. Web site: Towey . Hannah . Check out the $9,499 Pilates machine that Kendall Jenner and Hailey Bieber use in classes at a referral-only celebrity studio . 2024-10-21 . Business Insider . en-US.
  32. Web site: 2024-01-10 . How to choose an at-home Pilates reformer that's worth the cost . 2024-10-21 . NBC News . en.
  33. Web site: Guides . Erin Bunch published in Buying . 2021-01-19 . The 9 Best Pilates Machines To Buy Right Now . 2024-10-21 . Marie Claire Magazine . en.
  34. Web site: Halse . Kate . 2020-12-01 . 11 Best Pilates Chairs for Home Use . 2024-10-21 . Heavy.com . en-US.
  35. Web site: Dorbian . Iris . 2022-02-18 . ONCAP takes majority interest in Merrithew International . 2024-10-21 . PE Hub . en-US.
  36. Web site: Rehfeldt . Courtney . 2023-05-16 . Merrithew Takes the Guesswork Out of Fitness Playlists With New Music Collection . 2024-10-21 . Athletech News . en-US.