Sammy Virji Explained

Sammy Virji
Birth Place:London, England

Samuel Bashir Virji is an English DJ and record producer. Born in London, he grew up in Witney, and attended Newcastle University before dropping out to pursue his music career. His 2020 album, Spice Up My Life, charted at No. 7 on the UK Dance Albums Chart. After releasing a remix of Piri & Tommy's "On & On", he released "If U Need It", which charted at No. 85 on the UK singles chart. His earlier works belonged to the bassline genre, while his later works were UK garage.

Life and career

Samuel Bashir Virji[1] was born in London, and moved to Oxfordshire when he was slightly older,[2] settling in Witney. His father played trombone on The Miseducation of Lauryn Hill, an album described by DJ Mag in June 2024 as "one of the most critically and commercially successful albums in both neo soul and popular music", and his record collection included Latin music, African music, and jazz.[3] Sammy's first major musical interest was in Michael Jackson, followed by Motown. He started writing on piano and guitar, before making his own music on GarageBand, switching to Logic Pro when he had access to the computer at his father's house.[4] He began listening to dubstep aged sixteen[5] after a friend gave him "Rinse: 06", a Rinse FM CD mixed by Plastician, followed by a CD mixed by Skream. He studied biology at Newcastle University. While there, he became involved in bassline after seeing Flava D perform at a club and deciding that he wanted to follow suit. He dropped out during the third year after calculating that he was able to make a living from music. He began releasing his early works in the bassline genre in 2015. Many of his works until 2019 made use of images of television chef Ainsley Harriott. Around this time, he was a regular poster on the Facebook group Lengoland, a bass music forum which functioned between 2017 and 2021.

He changed direction away from bassline, producing UK garage in the late 2010s. Around this time, Conducta asked if he could release one of Virji's tracks on his Kiwi Rekords label. The label released several of his works including "Shapes" and "Whippet". In 2020, Virji released his debut album, Spice Up My Life,[6] having previously released the single "Until Tomorrow" from it.[7] It charted at No. 7 on the UK Dance Albums Chart.[8] Later that year, he released "Santorini", a collaboration with house musician Smokey Bubblin' B, which appeared on the 1Forty compilation EP 1FFNG005: Funky & Garage.[9] In 2022, his track "Daga Da" was used in an out-of-home advertising campaign for a low calorie derivative of Strongbow, a brand of cider.[10] He then released a remix of Piri & Tommy's "On & On".[11] In December 2022, Salute premiered their Sammy Virji collaboration "Peach" at a Boiler Room set in Melbourne. The track had been written with Salute at a writing session and had been produced by trial and error. Released in March 2023,[12] the track appeared on Salute's EP Shield, which was released that May.[13] The month after that, he released "Shella Verse" with Flowdan. Around this time, he undertook a headline tour, "Like a Virjin", which sold out across the UK.[14]

In August 2023, he performed a set for DJ Mag. For this, he created a remix of "Counting" by Hamdi, which sampled Mason and Princess Superstar's "Perfect (Exceeder)", and a remix of "Goodums" by Unknown T. In May 2024, Felicity Martin of Planet Woo wrote that across his set, Virji "dips between bassline and UKG, reggae and old school house, with a megawatt smile across his face". Several clips from the show went viral on TikTok including Virji cuing in "Hot in Here" with a rubber fish in reference to a pescetarian university friend and the fire alarm going off during "Peach" due to the amount of sweat in the air. The following November, he released "If U Need It",[15] which charted at No. 85 on the UK singles chart. He then released the singles "Hot in Here", "Moonlight", and "Summertime Blues", the last of which featured Chris Lake and Nathan Nicholson. By June 2024, fans were describing attending their first Sammy Virji set as "losing their Virjinity".

Discography

Albums

Title! scope="col" rowspan="2"
Album detailsPeak chart positions
UK Indie
UK Dance
Spice Up My Life
  • Released: 8 May 2020[16]
  • Format: CD, digital, LP
  • Label: Self-released
48 7

EPs

TitleDetails
We'll Be Alright
Blue Breeze
  • Released: 2 September 2022
  • Format: Digital download, streaming

Singles

Title! scope="col" rowspan="2"
YearPeak chart positionsCertificationsAlbumRef.
UK
UK
Dance

NZ
Hot
[17]
"Anything 2 Me"
(with Livsey)
2017
"To the Beat"/"Uh Oh"
"Too Much Conversation"2018
"Falling"
(with Mikey B)
"Find My Way Home"
"Believing"
"Shapes (Oh Will)"2019
"Show Me (VIP)"
(with Hamdi)
"Ride It"
"Whippet"
(with Conducta)
"Dance Flaw"2020Spice Up Your Life
"Until Tomorrow"
"Spice Up My Life"
(with Paige Eliza)
"Santorini"
(with Smokey Bubblin' B)
1FFNG005: Funky & Garage
"Runaway"
(with Shift K3Y)
"Alright"
(with Lucy Virji)
2021We'll Be Alright
"Quarantine Done"
"Get Dumb"
(with MPH)
"Never"
(with Holy Goof)
2022
"No Other" (featuring Ragga Twins)/"Pula"/"Reverence"
"Truth"
(with Flava D)
"5 Star"
(with Fayyaz Virji)
Blue Breeze
"Poolside"
(with Katy Alex)
"Peach"
(with Salute)
2023Shield
"Shella Verse"
(with Flowdan)
"If U Need It"8527
"Hot in Here"
(with Champion)
2024
"Moonlight"
"Summertime Blues"
(with Chris Lake and Nathan Nicholson)
"Damager"
(with Interplanetary Criminal)
19

Remixes

SongArtistYearRef.
"Quick Drive"Niko B2020
"Time"Conducta, JGrrey2021
"On & On"Piri & Tommy2022
"Goodums"Unknown T2023
"CountingHamdi2024

Other appearances

Notes and References

  1. Web site: Sammy Virji Musik . 14 July 2024 . DR . da-DK.
  2. Web site: 36 questions to fall in love with Sammy Virji - Woo . 15 July 2024 . planetwoo.itv.com.
  3. Web site: 11 June 2024 . Sammy Virji: global garage phenomenon . 15 July 2024 . DJ Mag . en.
  4. Web site: Mulholland . Ant . 3 July 2024 . In Conversation With Sammy Virji . 15 July 2024 . UKF . en-GB.
  5. Web site: Sammy Virji's UKG is the soundtrack to a perfect summer . 15 July 2024 . Mixmag.
  6. Web site: Broeckhoven . Vic Van . 3 November 2023 . Nieuwe single Sammy Virji - "If U Need It" . 15 July 2024 . Dansende Beren . nl-NL.
  7. Web site: Sammy Virji promises to 'Spice Up My Life' as he announces debut LP . 15 July 2024 . Mixmag.
  8. Web site: 18 July 2024 . SAMMY VIRJI . 14 July 2024 . Official Charts . en.
  9. Web site: Keith . James . Premiere: 1Forty's 'Funky & Garage' Experiments Continue With Sammy Virji And Smokey Bubblin' B's "Santorini" . 15 July 2024 . Complex . en-us.
  10. Web site: Purple goat fronts Strongbow's £12m campaign for low-calorie range . 16 July 2024 . The Drum.
  11. Web site: BBC Radio 1 - Radio 1's Soundsystem Party, with Jeremiah Asiamah: Hannah Wants brings the fire with her Party Starter! . 15 July 2024 . BBC . en-GB.
  12. Web site: 31 March 2023 . salute shares new single, 'Peach', featuring Sammy Virji: Listen . 15 July 2024 . DJ Mag . en.
  13. Rodriguez . Krystal . 18 May 2023 . Ahead Of Their EDC Las Vegas Debut, Rising DJ/Producer Salute Talks New EP 'Shield' and Taking Their 'Fast, Soulful House Music' Worldwide . 15 July 2024 . Billboard . en-US.
  14. Web site: Murray . Robin . 30 June 2023 . Sammy Virji, Flowdan Unite On UKG Booster 'Shella Verse' News . 15 July 2024 . Clash Magazine Music News, Reviews & Interviews . en-GB.
  15. Web site: Sammy Virji continues hot streak with uptempo gem 'If U Need It' . 14 July 2024 . Mixmag Germany.
  16. Web site: Sammy Virji . 14 July 2024 . Spotify . en.
  17. Web site: Hot 40 Singles. Recorded Music NZ. 22 November 2024. 22 November 2024.
  18. United Kingdom. Sammy Virji. 9 October 2024.