Oticon Explained

Oticon
Founded:1904
Founder:Hans Demant
Hq Location City:Smørum, Egedal
Hq Location Country:Denmark
Products:Hearing aids
Num Employees:3000+
Parent:Demant A/S

Oticon is a hearing aid manufacturer based in Copenhagen, Denmark. The company is a subsidiary of Demant A/S. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. The company claims to be the world's second-largest manufacturer of hearing aids, and uses a management style known as "spaghetti organization"[1] [2] introduced by Lars Kolind[3] [4] [5] under his leadership between 1988 and 1998.[6] [7] [8]

Oticon has branches in several countries, including a production plant in Poland, with more than 3,000 employees worldwide.[9]

Oticon Medical

Oticon Medical is a sister company of Oticon, both being subsidiaries of the Demant Group.[10] Whereas Oticon specialises in hearing aids, Oticon Medical specialises in hearing implants and released its first products in 2009.[11] The company's Ponto bone conduction implant is now in its fifth generation.[12]

In 2013, Oticon Medical acquired Neurelec, a French producer of cochlear implants.[13]

In April 2022, Demant announced it had agreed to sell Oticon Medical to Australian company Cochlear Limited for DKK850 million and would exit the hearing implant business.[14]

External links

Notes and References

  1. Web site: Oticon A/S: Spaghetti Organization and Beyond . 12 September 2012 . IBS Center for Management Research.
  2. Web site: Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed) . 10 September 2012 . Harvard Business Review.
  3. Book: Peters, Tom . Liberation Management . January 1994 . Ballantine Books . 0-449-90888-7 . United States . 880 . registration.
  4. Web site: Ewing, Jack . 6 August 2007 . Denmark's Masters of E-Mail Marketing . https://web.archive.org/web/20120709221600/http://www.businessweek.com/stories/2007-08-06/denmarks-masters-of-e-mail-marketingbusinessweek-business-news-stock-market-and-financial-advice . dead . 9 July 2012 . 12 September 2012 . Bloomberg Businessweek.
  5. Book: Poulsen, Per Thygesen . Tænk det utænkelige: Revolutionen i Oticon . Schultz Erhvervsbøger . 1993 . 87-569-7920-7 . Denmark . 174.
  6. Book: Tænk det utænkelige: Revolutionen i Oticon . 1993 . 9788756979207 . 12 September 2012.
  7. Web site: Think the Unthinkable (in Danish: Tænk det utænkelige!) . 12 September 2012 . Kolind Kuren.
  8. Book: Morsing, Mette . Managing the Unmanageable for a Decade . Eiberg . Kristian . Oticon A/S . 1998 . Denmark . 244.
  9. Web site: Oticon Hearing Aids . 6 May 2014 . Apex Hearing.
  10. Web site: Oticon Medical – A company founded on care . 2022-03-24 . earcommunity.org.
  11. Web site: Our history . 2022-03-24 . www.demant.com . en.
  12. Web site: Oticon Medical bone-anchored hearing devices . 2022-03-24 . Healthy Hearing . en-US.
  13. Web site: Apr 2 . Ear . 2013 Behind the . Implants . Cochlear . News 0 . Industry . 2013-04-02 . William Demant Acquires Neurelec, a French Manufacturer of Cochlear Implants . 2022-03-24 . The Hearing Review . en-US.
  14. Web site: Ogg . Matt . 2022-04-27 . Cochlear to acquire loss-making Oticon Medical for $170 million . 2022-05-06 . Business News Australia.

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