Mercedes Gamero is a Spanish film producer and the head of Beta Fiction Spain since 2022. From 2009 to 2022, she served as general manager of Antena 3 Films/Atresmedia Cine.
She is from Viladecans, Catalonia and the daughter of actor Antonio Gamero. She earned a licentiate degree in German philology and a master's degree in audivisual production from the Complutense University of Madrid (UCM).[1] Early in her career, she worked for Telemadrid, AXN Canal España, and Sogecable. She joined Grupo Antena 3 (later Atresmedia) in 2004, becoming the CEO of its film production arm Antena 3 Films (later Atresmedia Cine) in 2009. While working for the aforementioned mass media group, she has been responsible for over 150 films,[2] including Palm Trees in the Snow, The Invisible Guardian, Marshland, and The Invisible Guest.[3] In 2022, Gamero left Atresmedia Cine after 18 years employed by Atresmedia, to head the newly created Spanish subsidiary of Beta Fiction.[4] [5]