Max Cutler Explained

Max Cutler
Birth Name:Max Cutler
Birth Place:Los Angeles, California, US
Occupation:founder and creator
Known For:Founding Parcast
Relatives:Ron Cutler (father)

Max Cutler is an American entrepreneur, creator, author and businessman best known for founding the podcast studio Parcast in 2016.

Spotify acquired Parcast in 2019.[1] Max Cutler has been featured on Fortune 40 Under 40,[2] The 40(ish) Most Powerful People in Podcasting,[3] Forbes 30 Under 30, and The Hollywood Reporter's 35 Rising Executives Under 35 lists.[4] In 2023, Cutler stepped down from Spotify.[5]

Early life

Cutler was born and raised in Los Angeles, California.[6] He attended Viewpoint School, a nondenominational school in Calabasas, California. He earned a bachelor's degree in finance and entrepreneurship from the University of Arizona in 2013.[7]

Cutler's father, Ron Cutler, is a veteran radio broadcaster who went by the name Ron Diamond. Ron started Cutler Productions, a radio syndication[8] company in the 1980s. Max has cited his father as having a huge influence on his career and life.

Career

In June 2016, Max Cutler and his father founded the podcasting Studio Parcast[9] without outside investment. While he has cited podcast Serial by Sarah Koenig as an inspiration, his vision was to consistently produce high-quality content across various genres.[10] [11] In the latter half of 2021, Parcast ventured into limited-run investigative series, including podcasts Imposters and Revelations (with Blumhouse Productions).[12] At its peak, Parcast achieved over 1 billion downloads, employed a team of over 120 staff and produced more than 140 shows weekly in eight different languages. Cutler is known for creating and producing podcasts like Conspiracy Theories, Supernatural, Horoscope Today[13] and International Infamy.[14]

On April 1, 2019, Spotify acquired Parcast for $56 million. Cutler would become Spotify’s VP, head of creator content and partnerships, responsible for deals and partnerships.[15] [16]

Under Cutler's guidance, Spotify attracted notable podcast creators including Ashley Flowers (Crime Junkie), Ash and Alaina (Morbid), Alex Cooper (Call Her Daddy), Emma Chamberlain (Anything Goes),[17] Mark Fischbach (Markiplier) and the Fantasy Footballers. Cutler also greenlit a number of nontraditional podcasters such as Kim Kardashian, Brené Brown,[18] and Addison Rae.[19] In addition, Cutler was tasked with leading Kids Content and Audiobook Originals as well as developing content for Spotify’s push into live audio.

Cutler is also the author of Cults: Inside the World's Most Notorious Groups and Understanding the People Who Joined Them, based on the podcast Cults. Cutler left Spotify in 2023 to launch a new venture.[20] In April 2024 Pave Studios launched, describing itself as a production company "at the intersection of audio, video, books, and entertainment."[21]

Notes and References

  1. Web site: Lunden . Ingrid . 26 March 2019 . Spotify acquires true crime studio Parcast to expand its original podcast content . 2020-12-30 . TechCrunch . en-US.
  2. Web site: Max Cutler 2020 40 under 40 in Media and Entertainment . 2020-12-30 . Fortune . en.
  3. Web site: T. H. R. Staff . 2022-10-05 . The 40(ish) Most Powerful People in Podcasting . 2023-10-29 . The Hollywood Reporter . en-US.
  4. Web site: Ford . Rebecca . Sandberg . Bryn . 6 November 2019 . Next Gen 2019: Hollywood's 35 Rising Executives 35 and Under . 2020-01-02 . The Hollywood Reporter . en.
  5. Web site: Chan . J. Clara . 2023-02-21 . Spotify’s Top Creator Partnerships Executive to Depart in May . 2023-10-29 . The Hollywood Reporter . en-US.
  6. News: February 13, 2019 . The Story Behind Parcast . December 13, 2019 . Podcast Business Journal.
  7. News: August 2, 2018. Max Cutler, 30-under-30. Forbes. December 14, 2019.
  8. Web site: Radio Kid Sells Company To Spotify. 2019-03-27. Radio Ink. en-US. 2020-01-02.
  9. News: Locker. Melissa. August 19, 2019. Spotify Parcast just launched a new daily true-crime podcast for all you crime junkies. Fast Company. December 13, 2019.
  10. News: Coyne . Marley . June 4, 2018 . Parcast Founder Max Cutler On Creating Original Content . December 12, 2019 . Forbes . online.
  11. News: Engel . Jonah . April 16, 2018 . Pulp Nonfiction: Podcasts Go Mass-Market . December 2, 2019 . The New York Times.
  12. Web site: White. Peter. 2021-10-01. Blumhouse TV & Vespucci Team On Spotify Original Cult Podcast Series 'Revelations'. 2022-01-03. Deadline. en-US.
  13. Web site: Jarvey . Natalie . 3 September 2019 . Spotify's Parcast Launches 'Horoscope Today' Podcast Series Hollywood Reporter . 2020-12-30 . www.hollywoodreporter.com.
  14. Marks. Andrea. 2021-06-08. Ashley Flowers of 'Crime Junkie' Goes Global in New Podcast 'International Infamy'. 2022-01-03. Rolling Stone. en-US.
  15. News: Steele . Anne . Cheung . Philip . 2022-08-27 . WSJ News Exclusive Spotify’s Head of ‘Talk’ Talks Crime, Creators and Exclusivity . en-US . Wall Street Journal . 2023-10-29 . 0099-9660.
  16. Web site: Spangler . Todd . 2022-05-12 . Spotify Reorgs Podcast Content Studios, Promoting Parcast’s Max Cutler and The Ringer’s Bill Simmons to New Roles . 2023-10-29 . Variety . en-US.
  17. Web site: Spangler . Todd . 2022-11-17 . Emma Chamberlain Inks Exclusive Spotify Podcast Deal . 2023-10-29 . Variety . en-US.
  18. Web site: Jarvey . Natalie . 23 September 2020 . Brené Brown Signs Exclusive Podcast Deal With Spotify (Exclusive) . 2020-12-30 . The Hollywood Reporter.
  19. Web site: TikTok Star Addison Rae And Her Mom Launch 'Mama Knows Best' Podcast For Spotify/Parcast. 2020-12-30. All Access. en.
  20. Web site: Ferris . Luke . 2023-06-24 . Former Spotify Executive Max Cutler on What's Next in Podcasting . 2023-10-29 . Foundr . en-US.
  21. Web site: Max Cutler Launches New Media Company-- Pave Studios . 2024-04-17 . Pave Studios . en.

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