Smilegate Explained

Smilegate Group
스마일게이트
Founded:June 2002 in Seoul, South Korea
Hq Location City:Pangyo, Seongnam
Hq Location Country:South Korea
Products:Crossfire
Lost Ark
Epic Seven
TalesRunner
Revenue:1.577 trillion KRW
Industry:Video games
Founder:Kwon Hyuk-Bin
Num Employees:~3,300
Num Employees Year:2023
Parent:Smilegate Holdings
Subsid:Smilegate Entertainment
Smilegate RPG
Smilegate Megaport
Smilegate Stove
Smilegate West
Smilegate Barcelona
SmilegateRealies
Smilegate AI
Smilegate Investment
Smilegate Asset Management
Orange Planet
Smilegate Foundation
Revenue Year:2022
Operating Income:643 billion KRW
Income Year:2022
Net Income:63.3 billion KRW
Net Income Year:2022
Owner:Kwon Hyuk-Bin (100%)[1]

Smilegate is a South Korean video game company headquartered in Pangyo. It develops, publishes, and services online games on mobile and PC platforms. Established in South Korea in 2002,[2] it is the creator of Crossfire, an FPS game with over six million concurrent players across the globe,[3] and many more titles. Smilegate is a corporate group owned by Smilegate Holdings. As of 2022, it was the third largest game company in Korea, according to The Korea Economic Daily.[4]

History

Smilegate's yearly revenue in 2021 was 1.43 trillion KRW ($1.08 billion) with 593 billion won operating profit. It was estimated to be worth $7.55 billion in 2022. In 2018 it had about 2,200 employees.[5] Smilegate subsidiary Stove is dedicated to indie game developers.[6] [7] [8]

Crossfire

Crossfire is an FPS that has reached more than 8 million concurrent users around the world. Crossfire is being serviced in 80 countries worldwide including China, Brazil, Vietnam, Northern America, and Europe.

Every year, Smilegate organizes an international Crossfire tournament with a prize pool of approximately 1 billion KRW titled CFS (CrossFire Stars). CFS has the largest scale among all tournaments held by video game companies in South Korea.

Smilegate made a tremendous amount of revenue from Crossfire ever since its release. With the success of Crossfire, Smilegate was nominated as one of [9] by Game Developer.

According to a list[10] made in 2014 by SuperData Research, Crossfire made the most amount of revenue among all F2P games worldwide.

Crossfire was the world’s most played game until League of Legends took the first place in 2017.

Lost Ark

Lost Ark is a PC MMORPG developed by Smilegate RPG. Lost Ark was first released in South Korea in 2018 costing approximately 100 million KRW during the 7 years of development. It became increasingly popular in 2021 and became one of the top trending games in South Korea.

In February 2022, the game was launched in Northern America and Europe via Steam. Lost Ark reached more than 1.32 million concurrent users on Steam, becoming the most played game on the platform. The record of 1.32 million concurrent users is the second place in the entire history of Steam, the first place being 3.25 million concurrent users of . Considering that Lost Ark was only released in North America and Europe, some argue that Lost Ark was more impactful than PUBG: Battlegrounds, which was released in China as well.

Epic Seven

Epic Seven is a mobile turn-based RPG game developed by subsidiary Super Creative and released in 2018.[11] [12] It became Smilegate's first successful title in the West, with the United States at one point accounting more than half of its revenue. In June 2023, it released in China through Chinese publisher Zlong Games.[13] By August 2023 it had reached $650 million in global sales. Epic Seven utilizes an in-house game engine designed to support older devices and improve loading times.[14]

Games

These are the games developed or published by Smilegate. Publisher and release dates are for South Korea unless otherwise noted.

YearGameDeveloper(s)Publisher(s)GenrePlatform
2005TalesRunnerRhaon EntertainmentSmilegate MegaportActionMicrosoft Windows
2007CrossfireSmilegate EntertainmentSmilegate
Tencent (China),
Lytogame (Indonesia)
FPS
2010ProBaseball Manager OnlineSegaSmilegate MegaportSportsMobile
2011Freestyle2: Street BasketballJoyCityJoyCity (US),
Smilegate Megaport (South Korea)
SportsMicrosoft Windows
2012MVP baseball onlineSmilegate Entertainment (South Korea)SportsMicrosoft Windows
2013Devil Maker: TokyoNcrew EntertainmentSmilegate MegaportRPGMobile
Eastern BladeSmilegate Megaport
2014Qurare: Magic LibraryPalmple, iO StudioRPGMobile, PlayStation 4 (2016)
2015Dragon FateLion Games StudiosSmilegate EntertainmentRPGMobile
BunnypangSmilegateSmilegate MegaportActionMobile
AZERATimber GamesSmilegate EntertainmentMMORPGMicrosoft Windows
Crossfire: MobileSmilegate EntertainmentSmilegate EntertainmentFPSMobile
2017SoulWorkerLion Games StudiosSmilegate EntertainmentMMORPGMicrosoft Windows
Super Tank RumbleLumidia GamesSmilegate EntertainmentActionMobile
TAHNTencent GamesSmilegate EntertainmentFPS
ChaosMastersNeoactSmilegate EntertainmentRPG
WarReignRed Sahara StudioSmilegate EntertainmentRTS
2018Arcane StraightGamepleteSmilegate MegaportCard Battle RPG
Lost ArkSmilegate RPG, Tripod StudioSmilegate RPGMMORPGMicrosoft Windows
Epic SevenSuper CreativeSmilegate EntertainmentRPGMobile
2019ROGAN: The Thief in the CastleSmilegate EntertainmentSmilegate EntertainmentStealth Action AdventureMicrosoft Windows
Focus on YouSmilegate EntertainmentSmilegate EntertainmentAdventureMicrosoft Windows, PlayStation 4
Final AssaultPhaser Lock InteractiveSmilegate EntertainmentRTSMicrosoft Windows, PlayStation 4
2020Crossfire: ZeroSmilegate EntertainmentSmilegate EntertainmentFPSMicrosoft Windows
Crossfire: WarzoneJoyCitySmilegate EntertainmentRTSMobile
2021Crossfire HDSmilegate EntertainmentTencent (China)FPSMicrosoft Windows
2022CrossfireXSmilegate Entertainment, Remedy EntertainmentSmilegateFPSXbox One, Xbox Series X/S
Crossfire: LegionBlackbird InteractivePrime MatterReal-time strategyMicrosoft Windows
2023OUTERPLANEVA GamesSmilegate MegaportRPGMobile
Crossfire: Sierra SquadSmilegate EntertainmentSmilegate EntertainmentFPSMicrosoft Windows, PlayStation 5 (PlayStation VR2)
TBARadiant WorldsSmilegate EntertainmentSandbox MMORPGMicrosoft Windows

Notes and References

  1. Web site: Online Hit Game CrossFire Mints South Korea's Richest Self-Made Billionaire. Grace. Chung. .
  2. News: Smilegate vows to revitalize online game sector . Yoon Sung-won . . November 13, 2014.
  3. News: [Herald Interview] The woman behind success of 'Crossfire' ]. Lee Ji-yoon . . May 20, 2015.
  4. Web site: Cha . Jun-Ho . Cho . Jin-Hyoung . Corporate restructure inevitable at Smilegate as founder faces divorce . . en . Nov 14, 2022.
  5. Web site: Baek . Byung-yeul . Game firm workers setting up labor unions . . en . 6 September 2018.
  6. Web site: Sung-won . Yoon . 2015-06-04 . Smilegate offers mobile game platform service . 2024-02-07 . . en.
  7. Web site: 2022-12-15 . Smilegate to support small companies with $10 million of funding . 2024-02-07 . . en.
  8. Web site: Jeong-yeo . Lim . 2019-08-21 . Smilegate Stove brings VR games to Korean Army . 2024-02-07 . . en.
  9. Book: UBM TechWeb . GDM JuneJuly 2012 . 2012 . english.
  10. Web site: Tassi . Paul . CrossFire: Tencent's Top Earning Free-to-Play Game You've Never Heard Of . 2023-07-26 . Forbes . en.
  11. Web site: Lee . Ju-Hyun . Korea’s Smilegate unveils new RPG Chaos Zero Nightmare . . en . Apr 22, 2024.
  12. Web site: 이승희 . 에픽세븐 글로벌 매출 6억 5천만 달러 돌파, 중국 모바일RPG 매출 TOP10 랭크 . betanews.net . ko . 24 August 2023.
  13. Web site: 원동현 . 스마일게이트 '에픽세븐', 중국 출시로 제2의 전성기 . gamevu . 2023-11-02.
  14. Web site: Byung-wook . Kim . Why develop in-house game engines? . . en . 23 March 2021.