Design Bridge and Partners Worldwide Limited | |
Trading Name: | Design Bridge and Partners |
Type: | Private |
Industry: | Design |
Founded: | in London, United Kingdom |
Hq Location: | The Brand Building, Bryanston, Sandton, South Africa |
Design Bridge and Partners, known as Design Bridge and Partners Worldwide Limited legally,[1] is a global brand and design consultancy. Founded after the merger of Superunion and Design Bridge in April 2023,[2] [3] it is owned by WPP plc.
In July 2022, WPP announced the merger of Superunion and Design Bridge, two design consultancies. The company was intended to launch in January 2023,[4] however it was delayed to April 2023. The company that was used for Superunion was legally renamed to Design Bridge and Partners Worldwide Limited in February 2023, 2 months before the official launch.