Bajaj Consumer Care Explained

Bajaj Consumer Care Ltd. (formerly known as Bajaj Corp Ltd.) is an Indian company specializing in hair care products. Bajaj Consumer Care is the second largest company in the Bajaj Group of companies, which dates to 1926.^[4]

History

It is a subsidiary of the Bajaj Group, which was established by Jamnalal Bajaj. The Bajaj Group is involved in industries such as sugar, consumer goods, power generation, and infrastructure development. In 1953, Kamalnayan Bajaj established Bajaj Sevashram to market and sell hair oils and other beauty products.^[5] Bajaj Consumer Care Ltd. is the third-largest player in India's hair oils production, including light hair oil. The Neilsen Retail Audit report indicates that Bajaj Almond Hair Oil holds a 52% market share in the light hair oil category.^[6]

Brands

In August 2013, Bajaj Consumer Care Ltd acquired the skincare brand NOMARKS.^{[7] [8] [9] [10]}

Notes and References

1. http://www.bajajnomarks.com bajajnomarks.in
2. Web site: Bajaj Consumer FY24 results.
3. https://www.ambitionbox.com/overview/bajaj-consumer-care-limited-overview Bajaj Consumer Care AmbitionBox
4. Web site: Bajaj Group of Companies . 2024-08-23 . Jamnalal Bajaj Foundation.
5. Web site: BAJAJ CONSUMER CARE LTD. (BAJAJCON) - COMPANY HISTORY .
6. Web site: Archived copy . 9 November 2011 . https://web.archive.org/web/20120425152322/http://www.majorgainz.com/market/pdfipo/RHP_BAJAJCO.pdf . 25 April 2012 . dead .
7. Web site: Bajaj Corp acquires Nomarks brand from Ozone Ayurvedics - NDTVProfit.com . Profit.ndtv.com . 2013-08-22 . 2013-12-16.
8. News: Bigone . 19 August 2023.
9. Web site: PTI . Bajaj Corp acquires Nomarks brand from Ozone Ayurvedics . The Hindu . 2013-08-22 . 2013-12-16.
10. Web site: VCCircle.com . Bajaj Corp to buy anti-marks skin care brand NOMARKS . https://web.archive.org/web/20160202215557/http://in.reuters.com/article/bajaj-corp-to-buy-anti-marks-skin-care-b-idINDEE97M03720130823?type=companyNews . dead . 2 February 2016 . In.reuters.com . 2013-12-16.